类型:销售谈判
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正文:
How to Negotiate Effectively
by David Oliver ISBN:0749438908
Kogan Page © 2003 (128 pages)
This essential step-by-step guide, full of valuable advice, will help you achieve a balanced win-win outcome for you and the other party every time.
Table of Contents
How to Negotiate Effectively
Introduction
Chapter 1 - Definition
Chapter 2 - Count the Cost
Chapter 3 - Six Key Elements
Chapter 4 - Introductory Comments
Chapter 5 - Enhance Your Authority
Chapter 6 - Tactics and Countermeasures
Chapter 7 - Negotiable Variables - Or Tradeable Concessions
Chapter 8 - Rules for Making Concessions
Chapter 9 - Looking for Negotiable Variables
Chapter 10 - Handling Deadlock
Chapter 11 - Questions, Questions, Questions
Chapter 12 - The Authority of Your Counterpart
Chapter 13 - Tough or Effective?
Chapter 14 - Dos and Don'ts
Chapter 15 - Three Specific Techniques
Chapter 16 - Final Words
Negotiation Workshops Tailored to Your Company or Department
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Tag:销售谈判,销售人员的谈判技巧,汽车销售谈判技巧,房地产销售谈判技巧,销售人员谈判训练,市场营销 - 销售谈判